SEO Content Marketing Strategy
Content and SEO goes together because people use search engines for the solutions to their questions. Without one, your efforts on the other are seriously fall off. For example, your keyword research won’t do much good unless you use those keywords in your content. And, creating exciting content without knowing what your audience is looking for will leave you without any traffic. Moreover, good quality content earns you backlinks for your website, and it’s also what search engines crawl when they arrive at your site. Likewise, there’s a huge gap between doing keyword research and putting words or a video on a page that are good enough for people to share. It also provides extra benefits in that, like it supports other digital marketing channels providing content for social media marketing and contributes to SEO efforts by generating natural inbound links and building up good content on your website that gets found in search engines.
Hiring the Best SEO Consultant for your Content
Sometimes it is difficult to find the best SEO Consultant. You can post your job on Linked In, Fiverr, Upwork, Facebook and Rozee. Before hiring SEO Expert, review his achievements. Ask him to provide some keywords for a website which he had ranked. This question act as a parameter to find out his capabilities. Once you finalize a person, gradually handover your project. Start by giving a few landing pages. Use Google Console to track the effectiveness of SEO. Don’t forget to monitor the Bounce Rate of your website using Google Analytics. Decide Payout according to Google CPC as it differs from region to region.
The Content Marketing Factors are those factors that you’d keep in mind when creating content, it can improve reader engagement, boost SERP ranking, and help you meet your marketing goals.