Common Problems of local Exporters & e-Commerce business
Limited Digital Presence
Many exporters in Pakistan lack a substantial online footprint, making it challenging for potential international buyers to discover their products.
Low Search Engine Visibility
Due to minimal digital marketing efforts, these businesses struggle to rank high on search engine results, leading to decreased visibility among global audiences.
Underutilization of E-commerce Platforms
Despite the rise of e-commerce, a significant number of Pakistani exporters and e-commerce businesses are not effectively utilizing online marketplaces, resulting in reduced exposure to local and international customers.
Competitive Disadvantage
Competitors with a stronger online presence often overshadow local businesses, as potential buyers may be more inclined to engage with businesses they can easily find online.
Insufficient Branding
A lack of digital branding efforts means that the unique strengths and qualities of Pakistani products often go unnoticed by local and global audience.
Missed Business Opportunities
Online invisibility translates into missed opportunities for growth, partnerships, and increased international trade.