👉Another ranking factor that is very important. Although all the factors are really important this one is ‘User friendly layout’ or ‘User Content’. You have to keep this thing in your mind that whatever you are offering to your customers that information or data must be useful for your viewers and if it will not be useful then it will increase your bounce rate and your user experience will not be good as Google takes this thing very seriously. So whenever you build any website and rank it with any of the keywords, then it is very important to add useful information to it for your audience.