👉The next important thing is ‘Keyword in Description’. Again from the example of the book title ‘Turn the Ship Around’ but inside it gives the food recipes then how would it look?
👉You’ll assume that maybe its title is changed. So when we register our business suppose we name it ‘Khussa House’ and inside we provide residential services. So whenever you have to optimize any page, you have to see which keywords you have to optimize. If they aren’t included in their descriptions, it would become the same as the website of Punjab University discussed earlier.
Like the main page of Punjab University doesn’t mention its name in the title of its website. If it’s written then Google or Mozz aren’t able to crawl it.
👉So, you have to mention those keywords in the description as it gives clear signals to Google that if a person has come to our website through the title, so he’ll get the related information on the website on opening it. But if you’ve mentioned the title of the laptop but inside you’ve given the information of plants, then it’s a clear signal to Google that your data isn’t organized and when your data isn’t organized then Google doesn’t need to rank that website.
