👉Another ranking factor, WordPress tags. First of all, we have to understand why WordPress tags. WordPress is one of the most popular content management solutions. This content means any information in the shape of anything like audio, video, podcasts, text, etc. so the people who build their content system, websites, or blogs on WordPress, structure their website by adding tags to it.
👉Tags are the signals to the visitors that our website has these tags so if someone searches for information regarding your website so they can easily click on those tags and could see the required information and this factor is considered an important factor by Google.
👉Further the video shows the practical example through the Scottish Kilt website in which tags are shown in the footer that will lead the audience to the relevant products they’re searching for having the same tags in them. Then comes the blog of Scottish Kilt in which the keywords are finalised on the basis of keywords in them in the bottom. These keywords are placed at the bottom to give clear signals to Google that this article contains XYZ information and these are the relevant keywords that are used as tags so that any person searching for information from anywhere in the world can get it here.
👉So you have to keep a check that what people are looking for on the internet, search their relevant keywords according to the audience searches, and use those keywords in either your title, description, or WordPress blog.