👉The Number of Outbound links. It can be understood as if a person has some powerful links he’ll be considered more as a powerful and important person. If you’ve connections with the Generals, Politicians, or Ministers of the country so you might be declared a Prime Minister. On the other hand, if any one person among them has connections with the other person then there will be a difference of authority between them. On one hand, almost the whole powerful connections of the country are there with one person and there’s only one person known by the other so this created a difference.
👉You have to keep this thing in your mind when companies are ranking for a specific keyword then we have to become more competitive considering every factor and that factor collectively makes the cumulative weightage of your website which leads it to rank on the top. So this concept of outbound links is the more a website is having powerful website links, the more it will have its worth.
And most importantly, the website links must be genuine and relevant. This will increase your authority and authenticity.
👉Many people just pretend to show their connections in front of others but this will not grow your authority by just showing off.
👉The question arises here is that what are the genuine links? Many digital marketers just go on the websites and put their links after signing up without legitimating or recognizing them. How about if you write 7-8 emails, you on a website which is selling fashion products or a blog selling surgical instruments? You send emails to their admins telling them that you’re interested in working with them and you can offer them that a specific amount of discount will be given to them by you for the people coming to their website through your references. You can offer them to add your banner to the homepage of their website in return to it you can get a reference of your website to ours, or you can also deal with some amount of money depending upon the weightage of the website.
👉So we have to keep noticing that the more we have better links to our website, the more it will get ranked.
