👉Now comes the keyword prominence. As you can see in the video that you’re given with the displayed keywords. Among these what is the prominent thing? As shown in the video, the bold and highlighted words are more prominent. The question is why do we want to prominent the things?
👉You have to keep this thing in your mind if you want any keyword to be prominent or it gets ranked by any of the landing pages so we have to highlight that keyword or its related terms. We have different ways of highlighting keywords such as putting headings and applying bold, italic, underline, and color-changing features. So this is the aesthetic sense of the designer that how he designs the landing page and creates importance.
👉The example of the grocery store can be taken here, suppose you enter the grocery store and there you find products on the top catching your eye, that makes them prominent and it will increase the sales. Whereas the products which are less preferred are placed down as they have less margin to get sold.
👉We don’t have time for our own business to review our product descriptions so what do you assume that Google will give importance to your page in this regard?
